A common frustration among tutors, coaches, and instructors is taking on new clients who book their sessions sporadically. This is usually because, without making the commitment, clients may find it hard to stick to a schedule.
However, this also makes your job as a class provider challenging. One lesson is simply not enough for anyone to achieve significant and steady progress. The uncertainty of them setting another booking can also make it difficult for you to prepare a schedule and gain momentum.
Courses encourage your clients to book a specific number of lessons, often at a discounted rate paid in advance. This gives you four main benefits:
- receiving payment (or at least partial payment) upfront
- time to organise personalised lessons in advance
- being able to set a regular schedule
- an opportunity to establish clearly defined long-term goals
These goals can be agreed upon during the first lesson, providing you and the pupil a more concrete purpose for the private lessons. Over a period of time, you’ll be able to cross off each tangible goal, building the pupil’s self-confidence and showing how effective you are as their teacher. Since the pupil pays in advance for the block lessons or course, it also guarantees you business for the duration of the course. The more pupils book courses, the more stable your business is.
So what are you waiting for? Create your courses today!